Dr. Nicole D. Anderson
Dr. Nicole D. Anderson is a Senior Scientist at Baycrest, an Associate Professor of Psychology and Psychiatry at the University of Toronto, and a Core Scientist with the Heart and Stroke Foundation’s Canadian Partnership for Stroke. She obtained her undergraduate degree in Psychology from Washington University in St. Louis, and her Master's and Ph.D. from the University of Toronto. She is also a registered clinical psychologist specializing in neuropsychology. Her research focuses on cognitive and lifestyle interventions for healthy older adults, older adults with mild cognitive impairment, and adults with acquired brain injuries.
President, Environics Group of Companies/Environics Institute
Michael Adams is the president of the Environics group of research and communications consulting companies which he co-founded in 1970 and, as of 2006, president of the non-profit Environics Institute for Survey Research.
Mr. Adams is also the author of six books, including: Sex in the Snow: Canadian Social Values at the End of the Millennium (1997); Fire and Ice: The United States, Canada and the Myth of Converging Values, (2003); and Unlikely Utopia: The Surprising Triumph of Canadian Pluralism (2007). Fire and Ice won the prestigious 2003/04 Donner Prize for the best book on Canadian public policy and was selected in the fall of 2005 by the Literary Review of Canada as one of the 100 most important books ever published in the country.
The Environics Institute for Survey Research is a non-profit entity whose mission is to sponsor relevant and original public opinion and social research on issues of public policy and social change. The Environics Institute seeks to survey those not usually heard from, using questions not normally asked. The Institute has conducted a number of groundbreaking projects, including the first major survey of Muslims in Canada, the Urban Aboriginal Peoples Study (UAPS), and most recently the Black Experience Project in the Greater Toronto Area. In celebration of its 10th anniversary, the Environics Institute recently published a collection of articles emanating from its research entitled Committing Sociology which is available from the Institute.
Michael Adams holds an Honours B.A. in Political Science from Queen's University (1969) and a M.A. in Sociology from the University of Toronto (1970). In 2008 he was made a Fellow of the Marketing Research and Intelligence Association, the highest honour which can be bestowed upon a member, for his contribution to marketing and survey research in Canada. In the spring of 2009, he received an honorary Doctor of Letters from Ryerson University in Toronto.
Outside the field of research consulting, Mr. Adams has a variety of other interests including, since 1990, partnership in the Robert Craig Winery in Napa Valley, California, which has been consistently rated as one of the region’s top wineries.
Jeannette is a brand strategist, writer and lecturer who helped shape the V Generation concept with founder Adele Robertson. As co-author of the book Ikonica, A Field Guide to Canada’s Brandscape, she explored the interdependencies of commerce, culture and community with co-author, Alan Middleton. It’s a theme that’s been honed over her tenure as the brand strategy lead for Spencer Francey Peters (later, Cundari SFP) and then as co-founder of Trajectory.
Her client roster reflects Jeannette’s range – from billion dollar enterprises to innovative start-ups – across a broad spectrum of sectors including education, healthcare, culture, tourism, economic development and financial services including: YMCA Canada; Canadian Partnership Against Cancer; Scotiabank; 2015 Toronto Pan Am Games; National Capital Commission (Canada); Ontario’s Ministry of Environment and Climate Change; and University of Victoria.
Based in Toronto, Jeannette teaches regularly at York University’s Schulich School of Business. Her other publications include: contributor to the cultural development primer Rediscovering the Wealth of Places; editor, Toronto, A Visual Librarium; and the Association of Canadian Advertisers’ guide, Measuring Marketing Communications Effectiveness in an Ever-changing World – the Role the MarCom Dashboard.
Jeannette served on the board of the Design Management Institute (Boston) for nine years. She’s currently a founding practitioner with the international strategy hub GloComNet, an advisor to the Design Management studies at George Brown College in Toronto.
Judith John’s career spans all aspects of communications, marketing and public affairs, with an extensive background in arts, culture, not-for-profit, health and social services.
Ms. John is active within the health care sector. She was Vice President of Communications and Public Affairs at the Hospital for Sick Children and Vice President of Communications and Marketing at Mount Sinai Hospital and Foundation. She volunteers with Toronto Western Hospital, Princess Margaret Cancer Centre, University Health Network, Toronto East General Hospital and Mount Sinai, concentrating on the patient experience, partnerships and communications.
A patient advisor for UHN’s Partners in Care program, Ms. John is a trained Patient Partner. She is part of the Province of Ontario’s Phoenix Project on education and patient care, and works with Patients Canada. She was on the awards selection committee for The Change Foundation regarding initiatives around patient and family-centred care. She also volunteers with Health Quality Ontario, the University of Toronto, the Schulich School of Business and the Ontario Brain Institute. She will be a keynote speaker for the South Central LIHN and the Acquired Brain Injury Society. Currently, she works on government and stakeholder relations for the Council of Academic Hospitals Ontario.
Ms. John has extensive community experience, having served as Vice-President, Marketing and Communications, at United Way of Greater Toronto. She also regularly acts as a writer and communications / marketing consultant, executive coach, media coach and facilitator. As a public relations, communications, ethics and marketing instructor and lecturer, she has taught at universities and colleges across Ontario and has been a guest speaker for institutions worldwide, including England’s National Health Service.
Other community affiliations include the Public Affairs Advisory Committee for the Ontario Trillium Foundation and the Marketing Advisory Board for the Rotman School of Management. Ms John is on the Advisory Board for the newly created Ryerson City Building Institute, as well as The V Generation, an organization promoting meaningful volunteerism for retirees and senior citizens.
Stacey has over 20 years of executive experience in Strategy, Marketing and General Management with leading global companies in financial services, telecom and retail. Stacey is known for her ability to utilize customer insights, strategy, problem--solving and analytics to develop successful value propositions and business models. As SVP Consumer Solutions, Stacey is responsible for Manulife’s Direct to Consumer Strategy and Channels and leading all activities related to 360 Selling. Prior to this role, Stacey was SVP Strategy, responsible for Strategy, Research, Advanced Analytics, Innovation and Business Development for the Canadian Division.
Prior to joining Manulife, Stacey was the Chief Marketing Officer for Oanda, a digital innovator in the retail forex space. Before joining Oanda, Stacey was with Rogers Communications, a Canadian quad- -play in the telcom space. While at Rogers, Stacey held a range of roles including: VP & GM of Chatr (a discount wireless brand), Vice--President Strategic Projects and Vice--President Customer Base management where she was responsible for lifecycle management, retention and the management of subscriber churn. In her role leading the Chatr brand, Stacey re--aligned strategy and was able to improve EBITDA in year by 25%. As Vice--President of Customer Base Management, she led the organization to significantly reduce customer churn and produce best--ever results at that time.
Prior to joining Rogers, Stacey was SVP Marketing for ING Direct. During her tenure she led the growth of the account base from 217,000 clients to over 1 Million. While increasing the client base and brand awareness from 60% to 93%, the team simultaneously reducing marketing acquisition costs per account by over 40%.
Stacey began her career with McKinsey & Company, a global Management Consulting firm. She focused on strategy development in financial services, retail and telecommunications and was one of the North American leaders of McKinsey’s CRM practice.
Stacey is a former Board member of the Canadian Marketing Association (CMA) and ABC Life Literacy Canada. Stacey holds an MBA from INSEAD in Fontainebleau, France. Her undergraduate degree is an HBA from UWO’s IVEY Business School in London, Ontario.